Valda was created by French pharmacist Henri-Hedmond Canonnes, in 1904 to relieve cough and sore throat. Canonnes mission, as a pharmacist and an ambitious entrepreneur, was to sell quality. That’s why Canonnes set up a store on one of the busiest streets of his time at number 49, on the corner of Boulevard Sébastopol in Paris. In addition to a prime location, Canonnes developed the character of Doctor Valda and the iconic round metal box. The brand quickly gained popularity around the world.
More than 100 years later, Valda continues to be a huge success all around the world.
What created this historic success? 100% Natural active and tasteful ingredients and a strong desire to give a unique experience to customers, one lozenge at a time .